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Extreme Sports head to Mainstream

Unsurprisingly, the Sports industry at large is beginning to see that Extreme Sports are going to become an increasingly important part of the Sports that are covered by mainstream sports media outlets. (Full Article) Search *
    (Categorized under 2002 Archive)

Network Marketers Target Skateboarders, Surfers

"With corporate giants like AOL Time Warner, Nike * and Sony *, as well as youth-oriented retailers like Abercrombie & Fitch and Old Navy looking for ways to tap into the formidable spending power of American kids, network officials said it was only a matter of time before action sports arrived." (Full Article) Search *
    (Categorized under 2002 Archive)

The Pros And Cons of X-Games

As Tony Hawk * sums up, "The prize money for the events hardly reflects the amount of money generated by the industry right now. It's not just ESPN *. All over, the sponsorship dollars are not distributed the way they should be." And that's not all... It's big business manipulating a counter-culture all over again. (extract: ...Hard to believe this was the same sport where the kids used to hope not...said Don Bostick, the president of the sport's World Cup. "But times change, especially when the extreme becomes mainstream." The rise in action sports over the...such as snowboarding and skateboarding into the mainstream. Nowhere was the change more evident...) (Full Article) Search *
    (Categorized under 2002 Archive)

Tony Hawk Profile From Down Under

"I hope that people still know that I'm a pro skater, not just a video-game character, but in the past, kids, and even their parents, will say, 'Oh, yeah, that's that video-game character'. Nope - I'm real, and I've got the scabs to prove it!" ... "The irony about selling out is that they only call you a sell-out when your stuff finally sells - I've had products bearing my name since I was 14, but nobody was buying them then." (extract: ...is to expand the positive influence that sport can have on society. The first global superstar of the extreme-sports world, and the most successful and...s achievements have helped to make skateboarding mainstream, and he has built a business empire...More than any other sportsman in the extreme arena, Hawk has taken advantage of the...) (Full Article) Search *
    (Categorized under 2004 Archive)

Shanghai Skatepark Cost $12M, Visited by Santos, Hosting Tournament Oct 6-7 2005

Willy Santos * was in Shanghai, China * briefly to shoot a skating video at the newly built Jiangwan Skatepark *, a 12,000-square-meter (129,000 square foot) complex of concrete bowls, banks, hips and rails. (extract: ...long way towards boosting the popularity of extreme sports in Shanghai. Willie Santos traveled halfway...aim is to become the hub for extreme sports in Asia *. Unlike the way some of the Western mainstream views the sport - which looks on practitioners of street-born extreme sports as juvenile delinquents and nuisances -...) (Full Article) Search *
    (Categorized under 2005 Archive, Willy Santos)

PASCAL BRONNIMANN interview What's your background? Born and raised in Swit...

... the age of 9. How did Diamond Head Team develop? It started as a windsurfing ... make it interesting to the international board sports community. Board sports enthusiasts usually travel a lot and can ... travelling easier and more affordable for board sports enthusiasts – to have online resources for members ... businesses. Additionally I’d like to unite board sports enthusiasts all over the world – we ... www.surflanzarote.com/lanzarote_ windsurfing_adventures_ interview.htm
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H.E.D.Z.-PC Calvin_Hubble D+ + Depth (200 heads)-Pointless plot-Simplistic g...

... an effort to jump into the more mainstream gaming market. A valiant attempt but, in ... in the case of HEDZ (that's Head Extreme Destruction Zone), the game just comes off ... an alien headhunter participating in an intergalactic head-hunting competition (yes, that last cheesy line ... you kill them and can grab their head in time, it goes in your ... www.gamerevolution.com/review/pc/ hedz&friend=1&print=1

Lat34.com home news events athletes Main Girl On photos Public Skatepark De...

... just a few days found in the mainstream media.  You can t beat that ... then you probably need to get your head checked.  That advertisement forced me to ... wasn t that bad ... Posted in Other Sports, Skate | No Comments » Kelly Slater This ... to be tapping into the world of Extreme Sports .  Possibly because they are one ... www.lat34.com/tag/tony-hawk/page/2//

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... Shooters (FPS) Role Playing Games (RPG) Strategy Extreme Sports Online Features Gaming with the Stars Next ... Reviews Media: Video Features Community: Tech Forum SPORTS Browse All Sports Extreme Sports Features Extreme Sports Trick Guide ... www.ugo.com/movies/ coen%2Dbrothers%2Dspotlight//
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our dropzone the staff our location history demonstration jumps speaking &am...

... position other than belly to earth, predominantly head down, or in a "sit fly" position ... decade also saw the sport gain more mainstream acceptance with televised competitions, the use of ... to the relative wind (standing on your head), the use of tight slick suits, contoured ... sport that has come out of the extreme, into the mainstream, and has been enjoyed at least ... www.skydivekansas.com/skydivekansas /resources/ar_evolution.shtml

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... to being one of the most popular sports in the world, skateboarding has had quite ... sank once again from the view of mainstream society early in the decade, quite a ... ever. In 1995 *, ESPN * 2 aired the Extreme Games, which again brought skateboarding to the forefront for sports fans, consumers and manufacturers alike. Skateboarders such ... witness the best in the sport go head to head at the LG Action ... www.lgactionsports.com/2006/events/ asc/skate_primer.html

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... crossing over to become a fully-fledged mainstream lifestyle. To sell out or not to ... Each four years, the question rears its head once again. So why is it still ... important? In many of the other Olympic sports, summer and winter, it’s fair to say ... to snowboarding today? How does David Ny, head shaper of the pipe, feel about the ... in one of the most spectacular of sports: an emerging discipline that has already ... www.snowboardclub.co.uk/module- htmlpages-display-pid-63.html

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